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How to Start an Email List

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Need a little convincing about the importance of email marketing? Seventy-eight percent of online business marketers have seen a bump in email engagement over the last year. That’s a good enough reason to read this blog post on how to start an email list. Let’s jump right into starting and creating that list, shall we? How to Start an Email List in 10 Simple Steps Starting a good email list is the first step to a successful email marketing campaign. Put one together using the following steps. Step 1. Understand Your Target Audience Making sure your emails are targeted to the right people is critical. Tracking your email list analytics can help. If you already have an email list and customer base, take a look at the demographics of new subscribers. Checking your competition’s social media posts works, too. Also, you can ask for direct feedback through interactive polls or surveys on your website and social media platforms. This action will help you understand yo...
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Productizing a Creative Service with Lidia Varesco Racoma

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If you’ve been wanting to productize your creative services, Episode 518 of the  Marketing Mentor Podcast is for you.  In it, Lidia Varesco Racoma , a brand strategist, designer and content creator who specializes in non profits, shared: What she learned from her dad about running a business How she chose her niche And how she has productized her branding services for non profits I loved helping Lidia early on to organize her resources into what is now,  The Essential Non Profit Branding Toolkit”     "The Essential Nonprofit Branding Toolkit helps you clarify and strengthen your nonprofit’s brand, ensuring it resonates with your audience and reflects your mission. This toolkit guides you through defining key elements like your audience, voice, and mission using seven easy-to-complete worksheets. Perfect for nonprofits just starting out, or those struggling with inconsistent branding and messaging. BONUS: Includes a 30-minute coaching session with Lidia." If you...
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518 Productizing a Creative Service with Lidia Varesco Racoma

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If you’ve been wanting to productize your creative services, Episode 518 of the  Marketing Mentor Podcast is for you.  In it, Lidia Varesco Racoma , a brand strategist, designer and content creator who specializes in non profits, shared: What she learned from her dad about running a business How she chose her niche And how she has productized her branding services for non profits I loved helping Lidia early on to organize her resources into what is now,  The Essential Non Profit Branding Toolkit”     "The Essential Nonprofit Branding Toolkit helps you clarify and strengthen your nonprofit’s brand, ensuring it resonates with your audience and reflects your mission. This toolkit guides you through defining key elements like your audience, voice, and mission using seven easy-to-complete worksheets. Perfect for nonprofits just starting out, or those struggling with inconsistent branding and messaging. BONUS: Includes a 30-minute coaching session with Lidia." If you...
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Affiliate Programs: High-Commission Options in eCommerce

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Affiliate marketing programs offer opportunities for you to monetize your blog, website, or social media handle while exploring various passive income ideas . By joining affiliate marketing programs, you can earn income through commissions for driving traffic to a company’s website and receiving a commission on any purchases made. With it, you can actually make money with little effort by simply inserting tracked affiliate links into the text of your blog or website. To get started, all you need is a captive audience and an affiliate program that allows you to earn commissions on new leads or purchases produced when readers click on the links. Over the years, affiliate marketing has been popular among part-timers, bloggers, podcasters, and influencers as an additional source of revenue. As a marketing affiliate, you can earn quick money by recommending products and services to your followers. This business model also allows you to generate revenue without the need for a large u...
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