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Do You Know Your Business Model?

Do you know your business model? What are even the options when it comes to a business model for a solo creative professional anyway?  And what’s the difference between your business model and what you call yourself?  These questions started as a conversation over coffee in Portland, Oregon recently, with 2 of my favorite coaches from the Simplest Marketing Plan program, Lisa Mullis and Bonnie Fanning . Then, because everything is content :), it blossomed into an  episode of the Marketing Mentor Podcast. So listen here and below. If you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor. And If you want my help figuring all of this out, take advantage of my free mentoring session .   Read the transcript here ilise: Hi there. This is ilise Benun, your marketing mentor, and this is the podcast for you if — and only if — you're ready to leave the feast-or-famine syndrome behind. And I mean for good. ili...
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The chips that wire GPUs together are the new prize. Xsight raised $300m to sell an open one.

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The AI boom made GPUs famous. The dull chips that wire thousands of those GPUs together are quietly becoming just as valuable. Xsight Labs, an Israeli chipmaker, has raised more than $300 million at a $2.8 billion valuation, it said on Thursday. Fidelity led the round. That is more than five times what the company […] This story continues at The Next Web * This article was originally published here
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The unsexy layer AI agents actually need: DataBahn raises $40m to sell it

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The glamorous part of AI is the models. The expensive, unglamorous part is getting them the right data. A startup just raised $40 million betting that job is the next big enterprise layer. DataBahn, a Texas company founded in 2023, has closed a $40 million Series B led by Insight Partners, it said on Thursday. […] This story continues at The Next Web * This article was originally published here
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Everyone else is shrinking satellites. K2 raised $500m to build giant ones, and put AI in orbit.

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Most satellite startups are racing to build smaller. K2 Space is going the other way, on purpose. Investors just handed it $500 million to keep going bigger. K2 raised a $500 million Series D at a $6.8 billion valuation, it said on Thursday. Kleiner Perkins and ICONIQ led the round, with Alphabet’s CapitalG, Lightspeed and […] This story continues at The Next Web * This article was originally published here
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Fusion’s best-funded bet raised another $1bn, and hired the banker who took Moderna public

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The AI boom needs colossal amounts of electricity. That has turned fusion, forever mocked as “30 years away,” into one of the hottest bets in tech. The best-funded player just raised another $1 billion. Commonwealth Fusion Systems, based in Massachusetts, said the round takes its total to $4 billion, roughly 30% of all the money […] This story continues at The Next Web * This article was originally published here
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What is a pipeline? with Michael Katz

If you’ve been wondering what exactly is a pipeline, today’s episode of the Marketing Mentor Podcast is for you. It's a question that the Simplest Marketing Plan community has been debating lately.  So I invited back Michael Katz (a.k.a. the newsletter guy) for a conversation in which Michael and I disagree a bit, which is always good for a debate! And of course, he’s his hysterical self, as the conversation meanders from here to there and, of course, to AI as well. S o listen here (and below):   If you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor. And If you want my help figuring all of this out, take advantage of my free mentoring session . * This article was originally published here
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How to Create a Connected Content Eco-System

So you’re posting on LinkedIn, but nothing’s happening – yet.  If I were to guess why, I might say it’s because posting is not enough. In fact, posting – a.k.a. high quality content marketing – is just one of the 3 tools in my proven marketing framework,  The Simplest Marketing Plan (SMP)   If you want your marketing to work -- that is, to get you better clients with bigger budgets --you also have to be doing the 2 other tools in the SMP – strategic networking and targeted outreach . Here's why: those 3 tools work together so that when your best prospects (whom you’ve met while networking and/or by reaching out to them) – when they are in their time of need, they will think of you and reach out to you.  Why? Because they will remember you -- they may even be able to fish your email newsletter out of their inbox quickly – because you've been top of mind.  That’s what I mean when I talk about marketing that works – not to mention “ newsletter magic. ”  That said, Episo...
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