How Much Do Social Media Workers Make

Corporate America is hemorrhaging money through inefficient IT business processes, and Jay Roland, founder of Varex Solutions, believes that the industry is complacent about it. Technical debt, which is the accumulated cost of deferred IT fixes, misconfigurations, and other operational inefficiencies, is projected to cost US enterprises $2.41 trillion a year, costing $1.52 trillion to fix. With numbers this staggering, Roland argues […] This story continues at The Next Web * This article was originally published here

Anthropic has accused Alibaba of waging the largest distillation campaign yet against a US AI company, telling senators and White House officials that operators linked to Alibaba’s Qwen AI lab used nearly 25,000 fraudulent accounts to extract Claude’s capabilities between April and June. The letter, a copy of which was seen by Bloomberg, described nearly […] This story continues at The Next Web * This article was originally published here

It’s my birthday this week! 🎉 I’m turning 65 and giving you 65% off the Simplest Marketing Plan! Go here now to save big .  Don't feel like reading? Listen to this issue here. 👇 I have to say, I can’t wait to turn 65. I love getting older - really! I just love it. With age, I get clearer on what’s important, care less about what anyone thinks, and see how little actually matters. I love to say, "who cares?" and then move on to whatever’s next. Plus, I've always valued simplicity, and that gets easier too. What’s gotten better for you over the years? Share here . Of course, as I get better, so does my business.  For one, I’ve built in more time for myself. And I want to spend it doing what matters most to me: passing along what I’ve learned. First, by building spaces for people to help each other grow personally and professionally. Someone did that for me long ago and it was life-changing. Now I get to do that for you. It's the essence of Marketing Mento...

Cloudflare has announced a joint initiative with Mozilla Firefox, Google Chrome, and Microsoft Edge to develop a new internet protocol that verifies whether web traffic is legitimate without tracking users. The protocol, called Private Access Control Tokens, is designed to replace CAPTCHAs and forced logins with anonymous tokens that prove a visitor is human or […] This story continues at The Next Web * This article was originally published here

The American dream is “very dead” for millennials and Gen Z, according to financial influencer Haley Sacks, better known as Mrs. Dow Jones. In an interview with Business Insider, Sacks argued that traditional markers of middle-class success, homeownership, stable careers, retirement savings, have become functionally inaccessible to younger Americans, pushing them toward gambling and side […] This story continues at The Next Web * This article was originally published here

If you want to boost customer engagement, start implementing strategies that work. Focus on personalized email campaigns to increase open rates, and connect with your audience through social media . Consider gamification to build loyalty, and use interactive content to keep customers involved. Implement omnichannel support for a seamless journey, and leverage user-generated content to enhance trust. Finally, effective customer support can solidify those connections. Explore these examples further to refine your approach. Key Takeaways Personalized Email Campaigns effectively boost engagement by utilizing customer data, achieving open rates up to 50% higher than standard newsletters. User-Generated Content (UGC) enhances trust and community, with 79% of consumers preferring peer-created content over brand material. Gamification strategies, like rewards programs and interactive elements, foster customer loyalty and increase participation, as seen with Starbucks and Snoonu. Omni...