How Much Do Social Media Workers Make

If you are not already familiar with it then you have at least heard about it. Copywriting is writing content for an advertisement campaign or any kind of promotional purpose. Copywriting bridges the skills of professional writing and the creativity of advertising. Copywriting is a foundation stone for content marketing. Copywriting can be further categorized into web copywriting, product copywriting, B2B & B2C copywriting, Ad copywriting, Social media copywriting, and so on. Mastering copywriting can help you increase traffic to your website and boost your sales. Currently, there are several copywriting courses out there. Here is a selection of the best copywriting courses available online. Copywriting Courses Complete Copywriting Workshop Course Complete Copywriting Workshop Course elaborates on how to use sales psychology to drive your readers to buy your products and services. Other than a guide to writing an effective sales copy, the course also reveals hacks and secrets...

If you never know what to post on LinkedIn, episode #455 of the Marketing Mentor Podcast is for you. In my second conversation with freelance copywriter and coach, Austin Church , he shared his LinkedIn strategy, both for outreach (should you or shouldn’t you add a note when you invite someone to connect?) and for content creation (how often to post and where do ideas for posts come from). In fact, that is the "baby step" he suggested -- to fi nd your "content lane" and figure out what content topics align with what you want to be known for. That's why he shared his  LinkedIn Content Roadmap , to help you do just that. But for now, listen here and below.   And if you like what you hear, listen to #452 , my first episode with Austin when we talked about how not to freak out when you're not reaching your income goals:   https://bit.ly/MMPodcasat452 We’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Market...

Halloween is an ideal opportunity for businesses to connect with customers in festive, special ways. There are lots of different ways to show your Halloween spirit with various marketing campaigns. The following Halloween promotions may spur unique ideas that you can use to market your business this fall. What Is Halloween Marketing? Halloween marketing can include any activity that helps your business appeal to customers throughout the Halloween season. Some activities may include specific campaigns like videos or social media posts. However, other businesses may benefit simply by putting up Halloween decorations and inviting local customers to shop for candy or spooky treats.   READ MORE: 10 Halloween Promotions to Try This Year Benefits of Halloween Marketing Campaigns for Small Business Different Halloween promotion ideas offer various benefits to businesses. But the following list includes some general ways that launching a Halloween marketing campaign may help your b...

WebProNews Twitter Shareholders Vote In Favor of Musk Buyout Adding another element of intrigue to the Elon Musk/ Twitter drama , the company’s shareholders have voted in favor of the deal. Musk and Twitter have been locked in a legal battle ever since the tech mogul decided to back out of his bid to purchase the company. The board voted in favor of the deal and encouraged shareholders to approve it. The shareholders have followed the board’s lead, voting in favor of the deal, according to TheStreet . In the meantime, Musk is trying to terminate the deal, saying the company has been misleading investors regarding the scope of its spam account and bot problem. Those claims have received a major boost from whistleblower Peiter Zatko , the company’s former head of security and a well-respected figure in the cybersecurity community. Zatko has also accused the company of not being honest about its bot problem, as well as not being serious about cybersecurity. ...

Halloween is a spooky yet festive season and for many the highlight of their fall. But Halloween isn’t all about ghosts, goblins, trick or treating and jack-o’-lanterns. The Halloween season is also a prime opportunity for a successful marketing campaign. Halloween advertising is a great way to engage target audiences and boost sales ahead of the pivotal holiday shopping season. Benefits of Halloween Season Advertising Halloween isn’t just for kids. The holiday is now a commercialized season in which potential customers of all ages actively participate each year. Even a small business benefits from marketing with a Halloween theme, including gaining the following advantages: Attract new customers – Halloween touches a massive market. According to the National Retail Federation, more than 95% of Americans planned to make a Halloween-related purchase in 2021. Engage clientele – Your customers are naturally enthusiastic about the Halloween season, and...

There is a thunderous debate about hourly rates. Some say yes and some say no. As usual, there’s no right answer. Hourly rates can sometimes be the best way to price your work for certain clients – especially the difficult ones. But most freelancers use hourly rates for all the wrong reasons. So in this preview of just one of the many essential freelance topics we’re covering at HOW Design’s 2nd Annual Creative Freelance Summit , which I am hosting, today’s episode is the beginning of my debate with Jamie Saunders and Karen Larson of Clear Brand Strategy . We touched on these questions (and much more):  Why is there a debate about hourly rates? What are the pros and cons of hourly rates?  What are the alternatives to hourly rates? What goes into a project price?  If you like what you hear, join us on September 14 and 15, 2022 for 2 half days full of money-focused ideas and strategies that will stop the stress and help you build a thriving business on your own terms. Det...