How Much Do Social Media Workers Make

Small businesses often struggle with advertising due to limited budgets. However, there are many completely free ways to promote your business online and increase brand awareness. In this article, we will explore the best free small business advertising ideas  that can help small businesses grow their customer base without breaking the bank. Let’s get started! What is free advertising? Free advertising refers to promoting a product or service without spending any money on advertising costs. Instead, businesses can utilize various methods such as social media channels, word-of-mouth marketing, community events, and Google search engine optimization to reach their target audience. Free advertising is an effective way for small businesses to promote their brand and increase visibility without incurring high advertising expenses. Best Ways to Get Free Advertising for Small Business Small businesses are always looking for cost-effective ways to promote their brand and reach new cu...

Mobile marketing statistics offer invaluable insights for crafting impactful mobile marketing strategies in the rapidly evolving digital landscape. With comprehensive mobile marketing statistics, this guide provides insights into the power of mobile advertising. The importance of these statistics cannot be overstated, as they offer a clear look at the most important mobile marketing tips and emerging growth strategies. The Rising Importance of Mobile Marketing The ascendancy of mobile marketing is a testament to the ubiquity of mobile devices in our daily lives. With over 5 billion unique mobile phone users worldwide, the integration of mobile apps into marketing strategies has become not just advantageous but essential. Mobile marketing statistics reveal a staggering engagement rate, with users checking their devices 63 times daily on average. This constant connectivity offers marketers an unprecedented opportunity to reach audiences where they are most attentive. Consequently, a r...

“Do you know someone who can speak about AI technology?” The event organizer at Lettuce was asking, since I’m presenting on getting clients with AI at their Solo Summit later this month. ( Register here -- it's free!) I love to refer people. But I couldn’t think of anyone… Until later that day, when a newsletter landed in my in-box and I thought, “OMG! This person would be perfect.” Turns out, she was! I had totally forgotten about her because I hadn’t heard from her in a while. And if she had skipped her January newsletter, I wouldn’t have remembered her at just the right time. Another example of how marketing works when you do it right. But what does it mean to “do it right”? Marketing that “works” follows this simple formula: Consistency + Relationships + Timing The goal of the 3 tools in the Simplest Marketing Plan – which are built on this foundation – is to increase your odds of being in the right place at the right time with a strong and trusting relationship.  ...

Against a backdrop of uncertainty, Jonathan Cleveland, founder of Cleveland Design and author of Designing for the Greater Good: The Best of Cause Marketing and Nonprofit Design , shares: The key to his success Why he has no interest in retainer clients and How he’s preparing for the possibility that many non profit clients will have their funding slashed So listen here (or below) and learn…. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor. AI Notes: Jonathan's Journey to Business Success Jonathan shared his journey from freelancing to starting his own business, highlighting the challenges and opportunities he faced. He discussed how he pivoted his business model to adapt to changing market conditions, particularly in the political environment. Jonathan also shared his experiences working with major clients which helped him build a reputation in the event and conference industry. He emp...

More small businesses are now online, which requires shipping items to their customers near and far. This means ensuring the safety of each item during shipping with suitable packing material. Bubble mailers protect the item you ship, so they arrive at their destination safely. Another benefit of using a bubble mailer is that they are an easy and cost-effective way for your business to protect your merchandise. While boxes provide added protection, bubble mailers can offer similar protection for small items without added cost. The key is to ship items with bubble mailing bags that do not require heavy-duty protection because they have their limitations. Maybe you’ve spent hours researching the type of mailer to use, take a look at our list of the best bubble mailer for the next time you need to ship an item to your customers. Bubble Mailer Vs. Poly Mailer Bubble and poly mailer bags have become increasingly popular in the eCommerce shipping industry, and for good reason. They ...

Elon Musk’s tumultuous stewardship of X, formerly known as Twitter, has been marked by aggressive restructuring, advertiser exodus, and an ongoing financial overhaul. However, recent developments indicate that investors are beginning to place fresh bets on the social media platform’s future. According to the Wall Street Journal , a recent sale of $5.5 billion in debt tied to X has fueled optimism, suggesting that the company’s financial trajectory may be stabilizing despite persistent challenges. Banks Capitalize on Investor Demand for X Debt In a significant move, major banks, including Morgan Stanley, Bank of America, and Barclays, successfully offloaded $5.5 billion in loans backed by X at 97 cents on the dollar—an upsize from an earlier plan to sell just $3 billion at 95 cents on the dollar. The sale, which included floating-rate loans with an interest rate hovering around 11%, underscores renewed investor confidence in Musk’s ventures. While these debts remain among the ri...